
Bitcoin Archive w Archie “99% Have No Idea What’s Coming” — Bloomberg Analyst Just Sent A Final Bitcoin ETF Warning
Jan 9, 2026
Bloomberg ETF analyst Eric Balchunas shares a stark warning about the future of Bitcoin and ETFs, claiming that the majority are unprepared for what's ahead. He explains how ETFs have transformed Bitcoin’s trading cycles, allowing investors to hold firm even during downturns. Balchunas also discusses the difference between Bitcoin as a payment method versus its adoption as an asset. He speculates on institutional adoption, emphasizes a patient, long-term investment mindset, and highlights the pivotal $150k price point for broader acceptance.
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ETF Era Changed Bitcoin's Cycle
- ETFs created a structural shift, likely splitting Bitcoin's history into 'before ETF' and 'after ETF'.
- The ETF era brought larger, more stable owners and reduced volatility, changing prior cycle patterns.
ETF Holders Show Resilience
- During a 30% drawdown ETFs only lost about 4% of assets, showing high holder resilience.
- That behavior suggests ETF investors can stomach typical sell-offs and provide a steadier base.
Watching Bitcoin Survive Near-Deaths
- Eric recalls repeatedly thinking Bitcoin was finished after deep drawdowns, only for it to recover each time.
- Those rebounds earned his respect and convinced him Bitcoin is likely here to stay.


