16 Ceri Sampson, Group Executive Creative Director Sky TV

This time I am joined by Ceri Sampson - Group Executive Creative Director Sky TV and we recorded this LIVE at the Sky Creative Teams away day.

As part of the Senior Leadership team at Sky Creative Agency, Ceri is a brand and broadcast specialist, and has successfully led design teams on countless high-profile projects, including programme identities for the Premier League, The Ryder Cup Formula 1. He has led channel re-brands for Sky Cinema, Sky Arts, Sky Atlantic, Sky One and Sky Sports.

At various points in his career he has managed to get his hands on the World’s major sports trophies, including the World and European Cups, but he’s also helped our teams win a few awards of their own along the way too, including EMI, Clio, D&AD, Promax, RTS and BAFTA.

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In our 2024 report we outlined why I believe we are in the beginnings of a fourth wave of in-housing creativity.

Download the report for FREE here:

https://theinsideout.community/resources/the-future-of-in-house-creative-leadership/#resource-form