The Opportunity Ep.23: How an SEO Master Scales New Acquisitions

In this episode of The Opportunity Podcast, we will be speaking with Matt Diggity, the owner of Diggity marketing, Lead Spring, Search Initiative, Authority Builders, the Affiliate Lab, and host of the Chaing Mai SEO conference in Thailand. This is a value-packed episode where Matt shares his roadmap for buying, scaling, and selling sites successfully.

Like many in online business, Matt got his inspiration to leave his grueling long hours career from the 4 Hour Workweek. The world of SEO sparked his interest and Matt devoted himself to learning everything he could about SEO and affiliate websites. He’s now a leader in SEO who has taught countless people how to create their own income online. In this episode, Matt breaks down many of the core tactics he teaches his students to stay on top of ever-changing SEO techniques.

He explores what is no longer working in the eyes of Google and little known tactics that work wonders for creating the kind of links Google really wants to see. He also shares the nitty gritty of his own internal deal flow and how he approaches buying, building, holding and selling within his portfolio.

Sit back, grab a coffee, and get ready to take a deep dive on SEO for newly acquired businesses.