Business Without Bullsh-t Paul Webster’s Playbook for International Trade Expansion
EP 330 - Paul is Principal of International Expansion Partners (IEP) and AUS UK. His career spans both the private and public sectors having worked in financial services and management consulting in Australia before moving into the international investment sector.
Paul shares his expertise on the potential of the Oz UK Free Trade Agreement (FTA), SME opportunities in government procurement, and cultural nuances between the UK and Australia. He also gives invaluable tips for founders on international expansion, making the most of free resources, and managing organisational change.
Essential listening for founders and entrepreneurs looking to expand their business internationally.
Chapters:
00:00 BWB with Paul Webster
00:56 Exciting Developments in UK-AUS Trade
01:32 Government Procurement Opportunities for SMEs
02:30 Challenges and Opportunities in UK-AUS Trade
03:43 The Complexity of UK and AUS Banking Systems
07:49 The Impact of Free Trade on Food and Drink
13:57 Cultural Differences in Business Practices
23:04 Paul's Career Journey
23:14 The Role of International Expansion Partners
34:06 Navigating Government and Bureaucracy
37:23 Rebranding Controversy
38:19 Government Support for Businesses
40:04 Challenges for Small Businesses
44:45 Lessons from Personal Mistakes
50:46 Effective Communication Strategies
59:58 Quickfire Round - Getting To Know Paul
01:06:32 Wrap Up
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