Rising NBA Franchise Valuations

The 2024 NBA franchise valuations released by Forbes reveal significant growth in team valuations, with the Golden State Warriors leading at $8.8 billion, marking a 14% increase from the previous year. Other franchises like the New York Knicks, Los Angeles Lakers, and Boston Celtics also showcase high valuations, with even the league's least valuable teams worth over $3 billion. An essential metric in assessing these franchises' financial health is the revenue multiple, with the average hitting 11.7 this year, higher than any other professional sports league. This surge in valuations is attributed to record league-wide revenues, heightened attendance, and a lucrative $76 billion media rights deal that enhances team profitability and player salaries, igniting optimism among team owners despite past fluctuations in viewership and ownership stakes.