Meet our latest podcast guest, Maximilien Urso, the CEO of Efficio Group and Cresus. Join us on an exhilarating journey as we explore their pioneering role in the secondary luxury market.

In this episode, Maximilien shares invaluable insights with our host, Olivier Guyot, French Editor in Chief of Fashion Network, about Efficio Group and Cresus' brand activities, philosophies, and the challenges they face in a competitive landscape.

Discover the essence of the companies' DNA, where respect for brand image and primary markets converges with a trailblazing business model, redefining industry norms. Moreover, uncover the power of leveraging data x technology as Maximilien explains how they use artificial intelligence to monitor market trends, analyse competitor strategies, and elevate their brand positioning.

Maximilien also delves into the captivating dynamics of the second-hand watchmaking and jewellery market, taking us on a fascinating journey, accentuated by the allure of heritage and vintage elements.

Explore how Efficio Group and Cresus thrive in diverse markets and adapt to the ever-evolving landscape, achieving unprecedented success. Tune in now to be captivated and inspired by the brilliance of their innovative approach, shaping the future of the luxury industry.

This podcast is brought to you by Luxurynsight, the pioneer and leader in providing data-driven solutions for luxury, fashion, and beauty industries, and FashionNetwork.com, the leading source of information for fashion professionals worldwide.

Ep 76: Maximilien Urso talks to Olivier Guyot about “Luxury Resale Innovation” FR