Confessions of a Higher Ed CMO — with Jaime Hunt

Ep. 29: Inside the Four-Year College Decision Project: Tracking Trends and Lessons Learned

Jun 9, 2023
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1
Introduction
00:00 • 2min
2
The Importance of Higher Education
02:10 • 2min
3
The Importance of Being a Good Mom
04:20 • 4min
4
The Importance of Gleaning
08:17 • 2min
5
The Importance of Integrated Marketing Tools
10:38 • 1min
6
The Impact of the Pandemic on Jamie's College Success
12:08 • 3min
7
How to Get Into Colleges of Your Dream World
15:09 • 2min
8
The Disadvantages of Working at a High School
17:18 • 3min
9
How to Send More Emails to Prospective Students
20:14 • 2min
10
The Trends in College Email Marketing
22:28 • 3min
11
The Importance of a Good Major List
25:16 • 2min
12
The Importance of Personalized Postcards
26:59 • 2min
13
Emory's Journal of a College Visit Day
29:00 • 4min
14
The Importance of Diversity in College Communication
32:49 • 2min
15
The Power of Accessibility in Decision Making Processes of 17 Year Olds
34:43 • 5min
16
The Importance of Relationships With the Admission Department
39:30 • 2min
17
The Importance of Subject Line Writing
41:45 • 3min
18
How to Personalize Your Content
45:13 • 4min
19
The Importance of a Good Relationship With Enrollment Management
49:06 • 4min