Carbon Tracking: Hourly Data → Verified Claims (+ VC-Backed SaaS)

Explore how Cleartrace merges real-time grid data, emissions analytics, and automated auditing to help companies prove true carbon-free power use.

PODCAST GUEST BIO:

Cleartrace is a decarbonization SaaS platform that provides the actionable data companies need to meet their renewable energy goals. They function as an  "anti-greenwashing" tool that helps corporations prove they are carbon-free on Scope 1 and 2 GHG emissions. Investors include ClearSky, Tenaska, EDF Energy North America, Brookfield Renewable, and Exelon.

Lincoln Payton is the CEO of Cleartrace and former Head of Investment Banking Americas and Global Head of Investment Banking Energy & Commodities for BNP Paribas.

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QUESTIONS THAT WE COVERED:

Business

• What does your company do? What makes you unique versus the competition?
• What are 1-2 lessons you’ve learned about funding your growth with outside investors?

Personal

• If you had to start over, what are 1-2 tips you’d give yourself in order to be faster, more effective, and higher impact?
• What are some habits and routines that keep you focused, healthy, and sane — e.g., meditations, exercise, productivity hacks?
• What recommendations do you have for our audience — books, podcasts, quotes, tools?

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PODCAST HOST:

Entrepreneurs for Impact is on a mission to help climate innovators grow faster with new investment capital, share best practices among peers, expand their networks, and reach their full potential.

Our three offerings include:

1. Climate CEO Mastermind Peer Groups — Our invite-only cohorts of 12 executives catalyze personal development and business growth via monthly meetings, annual retreats, and 1:1 coaching and strategy calls. Today’s highly curated Mastermind members represent over $8B in market cap or assets under management.
2. Online course on "Funding Your Climate Tech Startup" — Two-week boot camp offering 500+ climate investor list (with emails), a 5-step process for raising capital, the top 10 startup funding mistakes, and much more.
3. Newsletter — A 3-minute weekly summary of climate tech, startups, better habits, and deep work.

Programs are led by Dr. Chris Wedding — 3x founder, $1B of investment experience, and Duke University and UNC-Chapel Hill professor, with 60,000+ professional students taught, 25 years of meditation, an obsession with constant improvement, and far too many mistakes to keep to himself.