259: How This Full-Time Doctor Grew a Massive YouTube Channel! (Dr. Andrea Furlan)
Oct 26, 2023
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Dr. Andrea, a full-time doctor and YouTuber, shares her journey in growing her YouTube channel from one video a month to one video a week. She discusses the role of Think Media podcast and the VRA community in her success and highlights the impact of closed captions in podcasts. She also talks about aligning values, promoting responsible products, and building a strong brand. Dr. Andrea emphasizes the importance of persistence, authenticity, and the joy of creating content.
YouTube has become a valuable educational tool for Dr. Andrea, helping her improve as a physician, teacher, and influencer in the field of chronic pain treatment.
Staying true to oneself and avoiding imitating others is crucial for building an authentic brand on YouTube.
Deep dives
Benefits of YouTube for Education and Patient Care
Dr. Andrea, a physician specializing in chronic pain treatment, discusses the benefits of YouTube for education and patient care. She started her YouTube channel in 2019 to educate her own patients. By creating videos, she was able to provide additional resources and information that her patients could access at home. The channel gained traction when her exercise videos went viral, leading to increased viewership and impact. YouTube has allowed her to reach a global audience, with viewers from 220 countries watching her videos. The platform has also opened doors for her as a physician, earning her respect from colleagues, awards, and even opportunities to write a published book. YouTube has become a valuable educational tool for Dr. Andrea, helping her improve as a physician, teacher, and influencer in the field of chronic pain treatment.
Building a Successful YouTube Channel
Dr. Andrea shares her journey and tips for building a successful YouTube channel. She emphasizes the importance of persistence and trusting the process. Starting with just one video a month, Dr. Andrea gradually increased her posting frequency and eventually hired an editor to help her produce content once a week. She advises content creators to listen to their audience and create videos that address their needs and interests. Staying true to oneself and avoiding imitating others is crucial for building an authentic brand. Dr. Andrea also encourages content creators to have fun and enjoy the process, as YouTube offers the opportunity to impact lives globally.
Navigating Legal and Ethical Considerations as a Medical YouTuber
As a physician on YouTube, Dr. Andrea highlights the importance of understanding and adhering to legal and ethical considerations. She recommends consulting with regulatory bodies and professional associations to obtain guidelines and policies specific to the healthcare field. Dr. Andrea discloses disclaimers in her videos, descriptions, and website to ensure viewers understand the nature of her content and that it is not a substitute for professional medical advice. She also emphasizes the need for privacy and confidentiality, refraining from sharing patient information. Following these necessary precautions allows medical YouTubers to provide valuable information while maintaining professional and ethical standards.
The Impact and Benefits of YouTube for Patient Education
Dr. Andrea highlights the impact and benefits of YouTube for patient education. By sharing her knowledge and expertise, she is able to reach and educate a broader audience beyond her physical practice. YouTube provides a platform for her to prescribe videos as additional resources for patients, enabling them to access information at their convenience and empowering them to better understand their conditions. Dr. Andrea's YouTube channel has not only improved patient care and the efficacy of her consultations, but it has also earned her recognition, awards, and opportunities to further her influence and make a positive impact in the field of chronic pain treatment.
In episode 251, Sean chats with Dr. Andrea about how she grew a massive YouTube channel while being a full-time doctor! ****** ⚡️Join our YouTube Course & Community TODAY with this special limited-time bundle here 👉 http://VRAPodcast.com
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