Russ Artzt shares his insights on founding software company CA Technologies, building it to $4.5B, launching new products and services over the past 40 years, and how naming and branding took place in this Global 1000 company. If that isn’t enough, Russ also gives us an overview of a new software company he's developing that helps companies measure, analyze and improve their digital assets, including domain names, websites and third-party accounts.