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In this episode, host Jay Schwedelson discusses why awards can create HUGE value for small businesses like yours.
He shares stats on how awards increase customer trust and willingness to pay more, as well as make a business stand out from competitors. Jay then offers tips on where you can find local awards to apply for AND win (local chambers of commerce, media outlets, and civic organizations).
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Best Moments:
(01:52) 92% of consumers are more likely to TRUST an award-winning company — 68% are willing to pay MORE for their products/services
(02:10) Awards DIFFERENTIATE and brand you compared to your competitors
(04:11) It's easier to win local awards than you may think?!?
(05:50) Potential places to find local awards you can WIN
(08:12) Winning awards results in 22% more job applications on average
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