
The Yaag Project
How market networks bridge the gap in today’s advertising : Sam Mallikarjunan
Sep 27, 2021
30:00
In today's episode, Sam Mallikarjunan, the CEO & Co-Founder of OneScreen, an AI-powered Market Network, joins us to share his insights on what a market network is, and how it bridges the gap in today’s marketing and advertising.
He speaks about:
--> The clever campaign that got him hired at Hubspot back in the day
--> What a market network is, and how it works?
--> How Out of Home (OOH) advertising can bridge the marketing and advertising gap
--> What are micro-moments? How to capture them and why it's important, and a lot more..
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