Full-Funnel B2B Marketing Show Episode 39.#CEO How to build a 600X sales multiplier with Angelo Santoro
Jan 11, 2021
32:08
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Imagine having a 600X multiplier for a sale: selling once, but having 600 deals come out of the sale.
That can be the power of a successful channel partner strategy - and is the dream of many B2B tech executives I speak to.
But getting a successful channel partner strategy off the ground is really hard.
This is the topic I discussed with Angelo Santoro, the founder and the CEO of Energis.Cloud.
Tune in to learn:
- How to scale a complex B2B company internationally through channel partners
- The difference between real and fake partners (and why partner qualification is key)
- How do you get from signing a partner deal to them actually starting to sell for you?
Packed with practical insights built over the years, this episode is a must-listen for anyone considering selling via channel partners.
Energis.Cloud: https://www.energis.cloud/
Angelo Santoro’s LinkedIn: https://www.linkedin.com/in/angelo-santoro-46b8007/
Imagine having a 600X multiplier for a sale: selling once, but having 600 deals come out of the sale.
That can be the power of a successful channel partner strategy - and is the dream of many B2B tech executives I speak to.
But getting a successful channel partner strategy off the ground is really hard.
This is the topic I discussed with Angelo Santoro, the founder and the CEO of Energis.Cloud.
Tune in to learn:
- How to scale a complex B2B company internationally through channel partners
- The difference between real and fake partners (and why partner qualification is key)
- How do you get from signing a partner deal to them actually starting to sell for you?
Packed with practical insights built over the years, this episode is a must-listen for anyone considering selling via channel partners.
Energis.Cloud: https://www.energis.cloud/
Angelo Santoro’s LinkedIn: https://www.linkedin.com/in/angelo-santoro-46b8007/