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Imagine It Forward: How Companies Can Learn to Embrace Change for the Better
Sep 27, 2018
26:40
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Beth Comstock, former CMO and Vice Chair at GE and author of Imagine It Forward, discusses how large firms can make themselves more adaptable and learn to spot the patterns that signal opportunities for innovation. Read more:
https://mackinstitute.wharton.upenn.edu/2018/imagine-it-forward-beth-comstock/
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