The CultCast

Apple’s AI comeback + iPhone 17 Pro case hands-on! (CultCast #711)

Aug 7, 2025
Apple's renewed push in the AI arena takes center stage, with Tim Cook assuring a commitment to winning the AI race. The team discusses an intriguing ChatGPT rival and ongoing enhancements to Siri. They showcase a hands-on look at a colorful iPhone 17 Pro case featuring a built-in stand, and delve into the impact of new materials like Liquid Silicone. The conversation wraps up with insights into iOS 26's latest features and a quick detour into healthier meal solutions.
Ask episode
AI Snips
Chapters
Transcript
Episode notes
INSIGHT

Apple Embraces Being 'Not First'

  • Tim Cook framed Apple's AI approach as arriving later but aiming to win.
  • The all-hands pitched AI work as a strategic, longer-term comeback.
ANECDOTE

Siri's Awkward ChatGPT Prompt

  • Lewis recounts his wife's Siri prompt that suggested asking ChatGPT.
  • The story shows Siri's poor answers and awkward handoffs.
INSIGHT

Siri Revamp Claimed Complete

  • Apple leaders claim the Siri overhaul 'gave us the results we needed'.
  • They present the work as past progress to reassure staff.
Get the Snipd Podcast app to discover more snips from this episode
Get the app