Ever feel as if your creative juices are being stifled by risk-aversion? Maybe your marketing gut pushes you toward a messaging approach, but your client pulls in the reins: “That’s too controversial.” “We don’t talk about that.” “That’s too risky.”
Katie Keating and Erica Fite heard these comments for about 16 years, on the agency side and in-house for brands. It didn’t matter where they went, their creative ideas were pulled way back.
So they started Fancy, a truly Innovative Agency geared towards helping brands defy stereotypes, give a voice to the voiceless, and tackle taboo subjects.