

BE 361: Are You Dead Set on Learning Business English?
6 snips Jan 16, 2025
The hosts emphasize the commitment needed to master business English, especially for varied IELTS levels. They delve into the phrase 'dead set on,' showcasing how strong determination shapes effective communication. Assertiveness in meeting deadlines is discussed, highlighting its importance in client relationships. A role play on creative collaboration for product development illustrates the need for clear and professional language. Finally, they stress a balance between determination and flexibility in goal setting for professional success.
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William's Speech Victory
- Aubrey's son, William, dedicated three months to memorizing a speech.
- His hard work paid off, winning the school competition and advancing to the district level.
Importance of Expressing Determination
- The phrase "dead set" is a natural way to express determination.
- Communicating determination is crucial for achieving goals and connecting with others.
Using 'Dead Set On'
- Use "dead set on" to express firm determination, especially in business contexts like goal setting.
- Consider asking, "What are you dead set on for the new year?" to inquire about resolutions.