Conspirituality 289: Big Wellness’s Nicotine Gambit [feat Mallory DeMille]
12 snips
Jan 1, 2026 
Mallory DeMille, a wellness journalist, returns to delve into the latest buzz around nicotine as a wellness trend. She explores how influencers are promoting nicotine for energy and even health benefits, despite serious health risks. The discussion touches on the origins of this craze, including chiropractor Brian Artis's controversial claims, and examines the boundary between potential uses and addiction. The conversation also highlights alarming trends, such as using nicotine for autism treatment, raising critical concerns about safety and misinformation.
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Nicotine Reframed As A Wellness Hack
- Wellness influencers are repackaging nicotine as a broad health hack beyond smoking cessation.
- Mallory DeMille warns this trend rushes ahead of evidence and risks addiction and misinformation.
Influencer Endorses Nicotine Pouches
- A wellness influencer recorded promoting low-dose nicotine pouches and a doctor podcast to her followers.
- She claims improved energy, reduced inflammation, and offers to send brand details to commenters.
Chiropractor Driving The Nicotine Narrative
- Brian Artis, a chiropractor, is a central source promoting nicotine as a cure-all.
- His claims link nicotine to reversing glioblastoma and many other serious conditions without clinical support.
