Multifamily Legacy Podcast
EP260: Investor Relations as a Pillar for Business Success - Shelley Peterson
Dec 20, 2023
Shelley Peterson, an expert in investor relations, shares insights on sales, marketing, and scaling a business through a powerful network. Topics discussed include the role of an investor relations officer, understanding investors as a real estate operator, implementing traction and culture in business, qualities of investor relations officers, and tips for beginners in real estate education.
39:25
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Quick takeaways
- Investor relations plays a pivotal role in steering a real estate business towards prosperous ventures.
- Networking and building strong connections with experienced professionals are essential for success in the real estate industry.
Deep dives
The importance of having a supportive partner in business
The podcast episode explores the role of Shelley Peterson, the wife and partner of Corey Peterson, in their real estate business. She is described as an integral part of the team and is involved in various aspects such as property management, investor relations, and marketing.
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