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SocialFi Is Crypto's Biggest Opportunity | Mert Mumtaz
Jun 20, 2024
Crypto enthusiast Mert Mumtaz talks about the potential of socialFi in crypto. Topics include users getting sandwiched, Solana's future, airdrops, crypto gaming, and the role of Mythril in marketing strategies.
49:59
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Quick takeaways
- Enhancing app retention is crucial for crypto progress beyond just finance.
- Airdrops should focus on rewarding early adopters and product development over marketing gimmicks.
Deep dives
Importance of App Development and Retention in Crypto Industry
App development in the crypto industry is crucial despite challenges in user retention. The speaker emphasizes that successful apps engaging customers still struggle with retention, a longstanding issue in consumer markets. The potential solution to boost crypto progress lies in enhancing app retention to elevate the sector beyond just finance.
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