Side Hustle School Ep. 3135 - Q&A: “Can you make money from a true crime podcast?”
Aug 1, 2025
Thinking of starting a true crime podcast? Discover effective strategies to stand out in a crowded market. Learn how to craft captivating content and attract an audience. Explore innovative monetization approaches to turn your passion into profit. Get valuable insights on building a foundation for long-term success while balancing a full-time job. This episode is packed with practical tips for aspiring podcasters!
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Transcript
Episode notes
Niche and Structure Matter
- Choose a very specific niche within true crime to stand out, such as unsolved cases in small towns.
- Use compelling episode structures like cold opens and build tension to hook and retain listeners.
True Crime Podcasting Insights
- True crime is a crowded genre but also a huge, growing market with billions spent in ad sales.
- High quality and distinct positioning are essential to succeed in this increasing competitive field.
Launch Strong and Promote Smartly
- Plan your first 10 episodes carefully and launch with multiple episodes at once to create a strong portfolio.
- Share your case research on niche subreddits and use short gripping summaries for TikTok to promote.