Waveform: The MKBHD Podcast cover image

Waveform: The MKBHD Podcast

A Portless iPhone Chat with Mark Gurman, $500 Airpods Max, & Samsung's Disappearing Charging Brick

Dec 11, 2020
01:09:54

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Apple positions AirPods Max as premium to set quality standard for future releases.
  • Sony WH-1000XM4 offers competition in comfort, pricing against AirPods Max.

Deep dives

Apple's Premium Strategy with AirPods Max

Apple launches high-end AirPods Max at $550 as a premium product to establish audio technology leadership, similar to Pro Display XDR. The strategy focuses on launching a top-tier product to pave the way for future more accessible versions, creating a perceived standard in audio quality. The expensive AirPods Max aims to set a high benchmark, leading to potentially more affordable variants in the future for wider adoption.

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