In this episode of the Sports Business Classroom Audio Experience, we had the pleasure of speaking with Jasmine Watkins, Senior Manager of Community at Nike Virtual Studios.

During her first start as a Field Hockey Beat Writer for the Daily Orange, Jasmine honed her skills as a storyteller and communicator, establishing herself as a rising star in sports media. After leaving school, Jasmine made various stops working in media with roles such as Associate Social Media Editor at ESPN, Social Media Director at AMG, and Head of Content at Buzzer.
In this episode, Jasmine and Andrew discuss:

• Tips and tricks for navigating the sports business world
• Jasmine’s day-to-day responsibilities as Sr. Manager at Nike’s Virtual Studios
• Valuable insights into the daily operations of major media outlets like USA Today and ESPN
• How working in Social Media can lead to different career paths

Throughout her career, Jasmine has remained committed to promoting the transformative power of sports. Her passion for the industry is contagious, inspiring countless young people to pursue their dreams and make a difference in the sports world.

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