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The Future Isn’t Apps - It’s Agentic AI | OutSystems CEO Woodson Martin

Jan 6, 2026
Woodson Martin, CEO of OutSystems, leads the charge in agentic AI and low-code solutions. He discusses the future of enterprise software, emphasizing the importance of AI governance and observability. Woodson explains why a unified platform is crucial for scalability and ROI, rather than relying on disparate tools. He introduces concepts like 'vibe coding' that enhance developer capabilities. With success stories illustrating rapid task efficiency gains, he highlights the need for enterprises to build on existing systems for long-term success.
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INSIGHT

Customer-Centric AI Wins

  • OutSystems focuses on applying AI to deliver measurable customer impact rather than chasing hype.
  • Woodson Martin emphasizes customers plugging agents into existing apps to drive fast productivity gains.
INSIGHT

Unified Platform Simplifies Agentic AI

  • Building agentic systems requires combining data, workflows, observability and governance, not stitched tools.
  • Woodson argues a unified platform collapses that lifecycle and makes iteration feasible.
ANECDOTE

Agent Workflows With Mixed Models

  • Customers mix and match LLMs for different agent steps and keep full execution history as grounding data.
  • That history becomes training input and speeds agent learning and iteration in one place.
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