The Cardone Zone

510: How to Get More Customers

May 10, 2019
Learn effective strategies for customer acquisition by utilizing your existing resources, building strong relationships with referral partners, and harnessing the power of social media advertising. Discover the benefits of the Cardone Current Agency's different pricing model and how it attracts the best customers. Get tips for effective cold calling and promoting events to acquire more customers
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INSIGHT

Multiple Customer Flows Needed

  • Customers are the lifeblood of any business, essential for salary, commission, or hourly wage earnings.
  • Thinking of customer acquisition as multiple flows, like income streams, can exponentially grow your business.
ADVICE

Leverage Your Power Base

  • Start customer acquisition with your power base: friends, family, neighbors, and people you already know.
  • Tap your existing relationships first before looking elsewhere for customers.
ANECDOTE

First Deal from Power Base

  • Jared Glatt's very first deal working for Grant Cardone came from his power base.
  • His dad became his first customer after a simple, direct ask illustrating power base value.
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