Jennifer isn’t just shaking things up, she’s squeezing every drop of her expertise into a brand focused on health and wellness. She has learned that a solid brand, like a great smoothie, is all about authenticity - with a dash of rock star flair and a whole lot of heart, Jennifer’s serving up nutrient-rich goodness, one delicious sip at a time.

Key Takeaways:
• "Fueling yourself, not fooling yourself" – Jennifer discusses Main Squeeze’s fresh approach, focusing on cold-pressed, raw juice, smoothies, acai bowls, and plant-based foods, with a distinct emphasis on health. She shares a breakdown of ingredients with no added sugar, fillers, or artificial sweeteners, treating customers to a menu that’s not only refreshing but healthy and clean.
• The brand remains true to its juice, offering products that customers can trust, keeping Main Squeeze Juice ahead of the competition.
• Jennifer shares excitement about the company’s growth, including a new protein smoothie line launching on September 18th, featuring 20 grams of protein per smoothie, along with superfood add-ins for customization.
• Main Squeeze Juice continues to adapt to customer demand by exploring new wellness trends, such as CBD-infused products.
• Jennifer believes in “serving it forward.” Her leadership style is about empowering franchise owners and her team, helping them succeed and thrive. She sees franchise owners as the true chefs, while her role is to clear the prep station and let their passion cook. Jennifer believes that when people align with their purpose, it’s like "letting the genie out of the bottle"—or the secret ingredient in a winning recipe.
• Main Squeeze Juice is setting the table for growth, positioning itself as a key player in the juice and plant-based food market. With new stores on the horizon, they’re cooking up plans to expand their fresh offerings.

Jennifer, Schatzy, and Jimmy keep the energy high with lively segments like "What's Hot and Not" and the rapid-fire fun of "Branded Quick-fire," serving up laughs and insights you won’t want to miss.

Restaurant Transformation , Hospitality Strategies , Brand Experience , Hospitality Insiders , Hospitality Stories , Hospitality trends , Success in hospitality , hospitality insights , hospitality success , hospitality , connecting players , funny food stories , hospitality insiders , success in hospitality , hospitality stories . hospitality podcast, Custom business solutions, restaurant technology, restaurant promotions, restaurant ownership, culinary topics, food customs

Episode Credits:

Produced by: Branded Hospitality Media
Hosted by: Michael Schatzberg, JImmy Frischling
Producer: Julie Zucker
Creative Director: Adam Levine
Show Runner: Drewe Raimi
Post Production: Three Cheers Creative

www.thehospitalityhangout.com

"The lessons have been learned." The Reporters' Roundtable-August 23, 2024