Ep 52: Q&A: How to Build a Profitable Instagram Account from Scratch
Jan 13, 2025
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Dive into advanced strategies for building a profitable Instagram account from scratch! Discover how to leverage Instagram Stories to boost engagement and trust. Learn a practical 30-day action plan for new accounts, plus tips for managing time while working a full-time job. Explore when to consider starting over and the balance between free and paid content. The discussion includes converting non-followers into loyal fans and maximizing reach with engaging trial reels. Packed with actionable insights for all Instagram enthusiasts!
Using Instagram Stories strategically can drive engagement or trust, depending on your posting frequency and content goals.
A well-structured 30-day strategy is essential for building a profitable Instagram account, focusing on visibility and community engagement.
Deep dives
Maximizing Instagram Story Engagement
To effectively utilize Instagram Stories, the number of posts should be aligned with the specific goals of engagement. For objectives focused on gaining maximum views and attention, a single text post story utilizing the 'STD' strategy is advised. Conversely, if the priority is building trust and relationships with followers, multiple stories throughout the day are recommended, showcasing various aspects of personal or professional life. This approach fosters deeper connections and encourages ongoing engagement from the audience.
Starting a New Business on Instagram
Launching a new business account on Instagram requires a well-structured strategy to attract followers and increase engagement over the first month. Initially, optimizing the profile and ensuring clear representation of the niche is critical; this includes using the right username, profile picture, and bio. Following the profile setup, consistent posting of 10 to 15 initial posts, along with daily reels, can help capitalize on Instagram's algorithm to boost visibility. Emphasizing engagement with the community, such as commenting on relevant accounts, is vital for establishing presence and traction during this critical period.
Content for Conversion and Growth
To convert non-followers into followers on Instagram, the creation of engaging reel content is essential, as these reach a broader audience. Effective reels should include clear calls to action, prompting viewers to follow for more valuable content. Utilizing insights from previous successful reels allows for strategic reposting, particularly during trial reel phases when the content reaches non-followers exclusively. Additionally, focusing on quality free content while reserving exclusive, in-depth material for paid offers can help differentiate between the two, ultimately fostering a loyal audience.
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Building a Profitable Instagram Account: Strategies and Insights
In today's episode, I’m diving into part three of our Q&A series, where I answer advanced-level questions directly from your Instagram audio submissions. We’ll cover how to strategically use Instagram Stories based on your goals, whether it’s boosting engagement or building trust. I also share my exact 30-day strategy for starting a brand-new Instagram account and how to manage your time effectively when growing your business while juggling a full-time job.
You’ll learn my approach to deciding when it’s time to start over with a new Instagram account, the difference between free content and paid offers, and my top strategies for converting non-followers into followers. I also discuss using tools like trial reels to maximize reach and why over-delivering on free content can actually help you grow your business. Whether you're just starting out or looking to take your Instagram game to the next level, this episode is packed with actionable insights you can implement today.
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