046: Your Kitchen, Your Garden: The Indoor Farming Game Changer with Conner Tidd

May 6, 2025

37:31

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Episode Description:

“How can we make growing your own food possible in environments where it normally wasn’t? Or can we drastically lower the impact of water use, fertilizer use, or resources used to drive to the grocery store? That’s a big impact that we can have if we can allow you to grow your own food right at home.” —Conner Tidd

What if you could grow fresh, pesticide-free produce just steps from your refrigerator, regardless of where you live? Indoor vertical farming isn't just a trend— it's a revolutionary approach to sustainable, accessible food production.

Conner Tidd is a sustainability expert and the co-founder of Just Vertical, a pioneering company reimagining how urban dwellers grow food. With a Master's in Sustainability and a passion for solving global food challenges, Conner has developed innovative indoor gardening solutions that make fresh, local produce possible for everyone.

Tune in as Justine and Connor reveal how indoor vertical farming can slash water usage, eliminate pesticides, reduce food miles, and empower individuals to become home producers—transforming our relationship with food, one garden at a time.

Meet Conner:

Conner Tidd is the co-founder of Just Vertical, an innovative indoor farming company that designs indoor gardens and vertical farming solutions. With a Master's degree in Sustainability, he aims to make fresh, locally grown food accessible to people in urban environments and remote locations. Conner's entrepreneurial journey focuses on addressing food security, reducing environmental impact, and providing sustainable solutions for growing produce in challenging climates. Through Just Vertical, he helps individuals grow pesticide-free, fresh vegetables and herbs in their own homes, with a mission to create resilient and affordable food systems.

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Episode Highlights:

03:25 Historical Context and Current Trends in Food Production

05:09 Water and Resource Efficiency in Vertical Farming