In The Arena

Maggie Roberts - 'The pain of standing still'

Oct 30, 2025
Maggie Roberts, a former elite athlete and now CEO of Creative Factory, shares her remarkable journey from injury to leadership. She emphasizes the importance of movement over stillness, revealing how a 3 AM run changed her life. Maggie discusses her five-point daily framework for progress, the power of visualization, and balancing expectations to cultivate harmony. She explores resilience as consistency, the significance of mentorship, and her transition into an Ironman. This engaging conversation inspires listeners to focus on what truly matters in their lives.
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ANECDOTE

Recovery Began With One Run

  • At 16 Maggie broke her lower back three weeks before Olympic trials and lost function in her right leg.
  • She hit rock bottom, then chose movement: a 3am run that began her recovery and mindset shift.
INSIGHT

Five Daily Domains For Momentum

  • Maggie structures daily life around five core domains: family & friends, education, career, fun/fitness, and rest.
  • Touching each domain daily signals progress and prevents 'standing still.'
ADVICE

Rehearse Success With Visualisation

  • Practice visualisation to rehearse high-pressure situations and reduce novelty on the day.
  • Visualise sensory details repeatedly so performance feels familiar when it matters.
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