EP 380: Adobe Max AI Announcements - What’s new and will it matter?
Oct 15, 2024
Adobe made big waves with new AI features at their Max conference. The Firefly video model and updates in Photoshop promise to revolutionize creative work. A showdown between Adobe Firefly and OpenAI's Sora highlights the evolving landscape of generative AI. The innovative generative extend feature in Premiere Pro Beta allows video clips to be extended seamlessly. While these advancements open exciting doors for creators, they also raise crucial questions about data privacy.
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insights INSIGHT
Adobe's Mainstream AI
Adobe's AI updates will bring AI video and photo editing to the mainstream.
These updates will have a larger impact than those from Microsoft, Canva, Google, or OpenAI.
insights INSIGHT
Firefly Video Model
Adobe Firefly, a new generative AI model, allows video creation from text or images.
It's currently in limited beta, accessible via the Firefly web app and Premiere Pro.
volunteer_activism ADVICE
AI Video Tools
Explore AI video tools like Runway and Pika Labs.
Consider Midjourney for AI photos, but Adobe's Firefly offers access to top creators.
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Did Adobe just cement its name with the AI giants? Or, are there announcements at Adobe Max too little, too late? We'll break down what's new and dish what you need to know.
Topics Covered in This Episode: 1. Adobe AI Announcement Recap 2. Adobe Firefly Video Model 3. Photoshop AI Updates 4. Firefly Model vs Sora 5. Future of AI and Creatives
Timestamps: 02:30 Daily AI news 06:50 Adobe Max AI recap 08:36 Adobe Firefly AI video currently free, surcharge soon. 13:03 Adobe Firefly legitimizes AI video in production. 14:01 Generative extend feature enhances video editing gaps. 18:00 Google leads in smartphone photo-editing features. 22:18 Extend videos in Premiere Pro with AI. 24:53 Visual gap dilemma in video editing projects. 28:22 Video editing techniques manipulate clip duration creatively. 32:20 Adobe's models use in-house content training only. 36:12 Adobe prefers transparent AI training over data scraping. 38:50 Initial AI creatives resisted due to perceived threat. 42:12 AI blurs lines between real, fake video content. 44:39 Subscribe, rate, newsletter for daily AI updates.
Keywords: AI Video Extension Feature, Adobe, Impact on Entertainment, AI Training Approach, Training Data Concerns, Industry Reception, OpenAI, Midjourney, Adobe's AI Development, Runway partnership, Firefly video mode, Premiere Pro, Photoshop updates, Generative Workspace, Firefly 3, AI smartphone tools, Google, Apple, Sora, Limited Release, Firefly's Availability, Video Capabilities, Practical Application, Use Cases, Generative Extend Feature, AI Image Generation, DALL-E, Creativity Threat, Everyday AI Show, AI Market Trends, Sustainable AI Power