Uncovering Wins through Social Proof

Sit down with Dustin Tysick, VP of Revenue at TestimonialHero (www.testimonialhero.com) to talk about connecting marketing into the full revenue journey, the "trust gap", the power of authentic testimonials, and how to best use testimonials in the right format and purpose throughout the entire customer journey. p.s. We also talk about AI (#thisismyshockedface)

In this episode:

• Dustin's podcast: B2B Revenue Leaders: https://open.spotify.com/show/2udACPyvSwCtJcU5HJOQOH?si=9d70990247ae4521
• Unsponsored Ad from Dustin for data compilation solution: https://www.clay.com/
• Sales customer capture tools like Gong, Clari, Jiminy... and others
• Louis Grenier's F-ng FastBuyer Insights Tool: https://www.everyonehatesmarketers.com/

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