Live From IPW: The Fascinating Story of Broadway Inbound with Bob Hofmann

Following IPW's much-anticipated tradition of a private Broadway show at lunchtime, Mark sits down with Bob Hofmann to learn about Broadway Inbound’s backstory, and how the organization works with tour operators and travel agents to showcase that "No trip to New York City is complete without Broadway." Bob Hofmann is Vice President of Broadway Inbound at the Shubert Organization.