Ad-justing Your Strategy: Mastering the Art of Profitable Business Growth with Sourav Ghosh Optimizing Facebook Ad Performance: Right Campaign Objectives & Conversion Events for E-commerce
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New to Facebook Ads? Not sure which Campaign Objective & Conversion Event to choose? This episode is for you.
Even if you are running Facebook Ads for a while, but looking for potential ways to optimise & improve returns, use this video as a checklist to make sure you are applying all the best practices to get the best out of Facebook Advertising.
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Topics Covered
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- Campaign Objectives and Conversion Events
- Cost & Competition vs Purchase Intent
- Quality traffic vs Wider Audience
- Profitable Meta Ads: Easy or Difficult?
- Right Campaign Objective for your business
- Pixel Less Funnel
- AI, ML & other Best Practices
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Relevant Links
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- Meta Pixel Installation Guide: https://www.facebook.com/business/m/install-meta-pixel
- Meta Pixel Optimisation Guide: https://www.facebook.com/business/m/optimize-meta-pixel
- Pixel Your Site Pro plugin for WooCommerce: https://shrsl.com/3wyha (Free version is good enough for most)
- Meta's Guide to Catalog: https://www.facebook.com/business/f/362716948787178
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Only Meta Ads Course We Recommend
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The 7-Figure Meta Ads Playbook by @DepeshMandalia : https://paykstrt.com/37077/35191
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Questions?
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Don't hesitate to share in the comments.
I'd love to cover your questions through my future contents.
Stay tuned.