DarrenDaily On-Demand The Psychology of Persuasion No One Talks About
Jan 9, 2026
Dive into the art of persuasion with insights that challenge the conventional approach. Discover why arguing can backfire and how top persuaders achieve agreement without resistance. Learn three powerful rules for influencing others, including the art of losing the argument gracefully to drop defenses. Find out how to make others feel like experts and why sometimes, stepping away can drive others toward you. This discussion tackles the ethics of persuasion, empowering you to lead with integrity instead of manipulation.
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Make Them Think It Was Their Idea
- Persuasion works best when people feel they convinced themselves rather than being convinced by you.
- Effective persuaders create conditions for self-persuasion instead of pushing arguments at others.
Lose The Argument On Purpose
- Agree with objections to drop defenses rather than countering them directly.
- Validate concerns so the other person lowers resistance and starts talking themselves into it.
From Losing $10M To Closing $50M
- A founder lost a $10 million deal by answering every objection and later closed $50 million by validating skepticism.
- The same pitch succeeded when he stopped fighting and agreed with concerns.