The Smart Passive Income Online Business and Blogging Podcast SPI 892: What's Working in Hosting Live Events Right Now
14 snips
Sep 24, 2025 Live events are making a comeback, bridging the gap left by virtual fatigue. The host shares insights from small coffee meetups to massive conventions, discussing what worked and what didn’t. In-person gatherings can enhance brand loyalty and foster genuine connections with followers. Listeners learn how to start small and scale their events effectively, including logistical considerations and budgeting tips. The discussion emphasizes the importance of face-to-face interactions for building a brand community and generating revenue.
AI Snips
Chapters
Books
Transcript
Episode notes
Coffee Meetup Vs. Six-Figure Event
- Pat contrasts hosting a $47 coffee meetup with producing a six-figure Card Party event to show scale differences.
- Both small and large events delivered meaningful connections despite vastly different budgets.
In-Person Builds Deeper Connection
- In-person events solve a modern human connection crisis and accelerate superfandom faster than digital alone.
- Real-world experiences create memories and bonds social posts cannot replicate.
Events Multiply Content And Word-Of-Mouth
- Events are a content goldmine and amplify future marketing through testimonials and creator coverage.
- Word-of-mouth from smaller creators often outperforms paid marketing for event growth.
