UP481 Fussball Crazy: Bayern dominance, 50+1 and the free market

Norway's greatest export Jan Age Fjortoft and his son and former player Marcus Fjortoft, together host The Fussball Channel on YouTube, covering German football in English. 

This gives them the ideal platform to compare the myths and realities surrounding Bundesliga and the Premier League, globalism and competitive balance, fan culture and the realities of the famous 50+1 Rule in German football. 

 This episode of Unofficial Partner is brought to you by Sid Lee Sport. Sid Lee Sport is a new breed of agency that combines world class creativity with deep sponsorship expertise, flawless operational delivery.

And a culture of marketing effectiveness. We've got to know the team over the last few months. They're an impressive bunch who believe that sports marketing can and should be done better. They've got a creative philosophy of producing famous campaigns and activations that build buzz and conversation  in a category that too often looks and sounds the same.

 And they're pioneering a new standard of effectiveness in sports marketing using econometrics and attribution models to go beyond traditional media, ROI. So if you're looking for an agency to take your brand to the top, get in touch with the team at Sid Lee Sport where brands become champions.

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