The Creative Finance Playbook That Took Kevin from Broke to 7 Figures with Kevin Choe

In this episode, I sit down with Kevin Choe—a 23-year-old real estate investor who’s done over 150 deals using creative finance, all within two years of getting started. Kevin opens up about his humble beginnings, dropping out of college, scraping together stimulus checks for mentorship, and how that leap of faith changed his life.

We dive deep into the mindset, systems, and strategic shifts that helped him rise from $100 to $15K/month—and then to building a scalable business with seller-financed multifamily deals. Kevin shares what it means to bet on yourself, why mentorship was worth every penny, and how bringing in a CFO helped him step fully into the visionary role of his business.

Episode Timeline

[0:00] – Introduction

[1:04] – Why Kevin hired a CFO at 23—and what it did for his growth

[3:55] – How wholesaling got him to $15K/month—and why that wasn’t enough

[5:47] – Two years of struggle before the big breakthrough

[7:01] – 3 game-changing factors that helped Kevin explode his business in 2023

[10:07] – From community college dropout to creative finance expert

[12:06] – How stimulus checks and desperation led to investing in mentorship

[14:02] – The real ROI of mentorship—and how it saved him years of trial and error

[19:13] – The mindset shift: going all-in when there’s no Plan B

[21:32] – Hiring a CFO early to gain clarity, freedom, and scale

[25:21] – Transitioning into seller-financed multifamily and scaling up

5 Key Takeaways

1. You don’t need experience—you need hunger. Kevin built his business from nothing with grit and focus.
2. Creative finance is a superpower in today’s market. Mastering it opened doors no traditional strategy could.
3. Mentorship changed everything. The right guidance fast-tracked his success and rewired his mindset.
4. Financial clarity is key. Bringing on a CFO gave him the tools to scale without chaos.
5. Belief beats backup plans. Betting on himself was the catalyst behind every big move Kevin made.

Links & Resources

• Follow Kevin on Instagram: @thekevinchoe
• Need help managing your money as you scale? Visit: www.simplecfo.com

If Kevin’s story inspired you, don’t forget to rate, follow, and review the show—and share this episode with someone who’s ready to bet on themselves and go all-in.