There are two primary activities MSPs think they should do when they start marketing their business. They believe they should be cold calling and advertising right away.

While this may pay off in the short run, it is a detriment to your long term growth. You need to learn to think like a marketer and growing organically before you spend money on either of these.

In this episode we cover whether you should be advertising, when you should start advertising, and mistakes to avoid when you do!

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The Open: Is Anybody Worth Keeping?