The Rest Is Entertainment Gen Alpha Runs Culture Now
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Dec 30, 2025 Explore how Gen Alpha has become the tastemakers of 2025, influencing box office hits and viral trends. Discover the community appeal of Celebrity Traitors and its resurgence in linear TV. Delve into the ethics of celebrity-controlled documentaries and the challenges of AI musicians in a live performance world. From unexpected celebrity romances to the lavishness of ultra-wealth aesthetics, Richard and Marina cover the highs and lows of entertainment in a year of cultural shifts. Plus, the impact of Saudi engagements raises eyebrows.
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Linear TV Still Makes Huge Cultural Hits
- Celebrity Traitors and Dancing With The Stars proved linear TV can still create massive, cross-generational hits.
- Richard Osman says strong casting and compelling gameplay can pull Gen Z and Gen Alpha back to appointment TV.
Don't Try To Clone Lightning Hits
- You cannot reliably replicate lightning hits; focus on hiring great creatives and casting well.
- Richard Osman warns the best you can do is make smart bets, not formulaic copies.
Gen Alpha Are The New Tastemakers
- Gen Alpha have become cultural tastemakers influencing film, TV and memes.
- Marina Hyde notes kids now drive box office hits and popularize franchises like Minecraft and K-pop Demon Hunters.
