Connect your culture, brand and experience to keep your customers coming back with Ben Afia

In this episode we spoke with Ben Afia, a renowned FTSE100 customer communication expert.

Ben discussed his 3 step approach to making your consumer experiences more human so you can turn more customers into loyal fans.

During our chat, Ben shared specific strategies he's helped businesses implement to deeply connect their culture and brand and what they’ve been able to achieve as a result.

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