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Engineering Enablement by Abi Noda
The Platform PM role at Spotify | Nils Loodin (Spotify)
Nov 15, 2023
Nils Loodin, Platform PM at Spotify, discusses unique challenges and recent changes in Spotify's platform organization. Topics include developer experience, team structure, focus of the Platform PM role, attracting PMs into Platform roles, and measuring onboarding.
52:10
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Quick takeaways
- Shifting platform teams from tech-centric to journey-centric at Spotify aimed to improve developer experiences and reduce redundancy.
- Being a platform product manager requires a balance between technical knowledge and product management skills, with a focus on delayed gratification.
Deep dives
The shift to journey-centric platform teams
The podcast episode discusses a recent reorganization at Spotify's developer experience organization, where platform teams were shifted from being tech-centric to journey-centric, focused on jobs to be done. This change aimed to reduce redundancy and duplication of efforts across different platforms and standardize development processes. The shift involved creating a golden path, a step-by-step guide from onboarding to the first pull request, to help streamline and standardize the onboarding experience for new mobile engineers. The reorganization and focus on journey-centric teams aimed to improve developer experiences at Spotify.
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