Undercurrents Robby Soave: Podcasters are saving journalism
Jan 1, 2025
Robby Soave, a seasoned journalist at Reason, dives into the transformative power of podcasts on modern media. He discusses the 'podcast election' of 2024 and its potential to permanently alter the landscape of journalism. Key themes include the tension between skepticism and misinformation, and how platforms like Substack give voice to independent journalists. Soave also critiques how political figures adapt their strategies to engage younger audiences while balancing traditional journalism with new forms of authentic communication. The conversation reveals crucial insights into the evolving media dynamics.
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The Podcast Election
- Trump's success, especially with younger and minority voters, can be attributed to his podcast strategy.
- This involved a series of interviews culminating in a Joe Rogan appearance.
Crossfire and Piers Morgan
- Jon Stewart's takedown of Crossfire is often cited as new media's triumph over old.
- However, Piers Morgan's success with a similar debate format challenges this narrative.
New Media's Advantage
- Legacy media struggles with high costs and being late to new trends.
- While adversarial interviews have merit, longer-format discussions like Rogan's appeal to audiences.