Malcolm Hawker, CDO of Profisee, dives deep into the sustainability challenges linked to data management. He delves into the growing issue of dark data and its environmental impact. The discussion highlights the significant greenhouse gas emissions from data centers and urges data leaders to rethink data hoarding. By integrating ESG factors and improving governance practices, organizations can enhance sustainability. Malcolm provides practical steps for making data management more eco-friendly, emphasizing the vital role of data leaders in reducing their carbon footprint.
Data leaders must adopt sustainable practices to combat the environmental impact of dark data and inefficient storage methods.
Implementing effective data governance is crucial for organizations to systematically reduce unused data and lower their carbon footprint.
Deep dives
The Importance of Sustainability in Data Practices
Sustainability in data practices is increasingly recognized as an essential initiative for organizations. Data leaders are encouraged to adopt sustainable practices to improve the longevity of the planet while optimizing their data management. The growth of discussions surrounding environmental, social, and governance (ESG) metrics reinforces the need for data functions to align with sustainability goals, specifically regarding data usage and storage. With significant energy consumption attributed to data centers, there is a growing call for chief data officers to take action in addressing these sustainability challenges.
Data Hoarding and Its Environmental Impact
The practice of data hoarding, where companies unnecessarily store vast amounts of unused data, poses both operational and environmental dilemmas. Estimates suggest that anywhere between 50% to 90% of stored corporate data is dark data, consuming valuable resources without providing any actionable insights. This inefficient storage leads to increased energy usage in data centers, which, in some cases, is reported to produce more greenhouse gases than the entire airline and shipping industries combined. The need to reassess data retention policies and identify and eliminate useless data is critical for improving sustainability in data-driven organizations.
The Role of Data Governance in Sustainability
Implementing effective data governance is vital for enabling sustainable data practices within organizations. This process involves identifying and classifying the data stored, understanding its usage, and establishing clear policies regarding data retention and archiving. By promoting better governance, organizations can systematically eliminate outdated data, reduce storage costs, and ultimately lower their carbon footprint. A proactive approach to governance not only contributes to sustainability goals but fosters a culture of responsible data management throughout the organization.
Integrating Sustainability Into Data Strategy
To foster an effective long-term sustainability strategy, data leaders are encouraged to integrate sustainability metrics into their core data governance objectives. By viewing data management through a product lifecycle lens, leaders can assess the value and necessity of stored data, allowing for informed decisions on data retention. Empowering a designated data product manager role can help to bridge the gap between data usage and organizational goals, ensuring that data is not just kept for the sake of retention but serves a clear purpose. By fostering cross-departmental collaboration and aligning strategic goals with sustainability initiatives, organizations can drive meaningful advancements in their data practices and positively impact the environment.
Join the CDO of Profisee, Malcolm Hawker, as he explores the problem of how the increasing prevalence of dark data is playing a role in helping to create a growing sustainability challenge in the world of data and analytics.
Malcolm explores the root of the problem, the impacts its having on the environment, and the practical steps that data leaders can take today to make their data management practices more sustainable.