In podcast #14, you’ll hear:

• Crucial advice for making your first deal from business investor Paul Green including two key insider secrets that every new dealmaker should know.
• Bill Morrow, who City AM describes as “the most influential person in alternative finance in the UK today”, explaining how his company acts as an introduction agency for people seeking finance and people looking for investment opportunities. Bill is the co-founder of the online investment platform Angels Den.
• Jonathan Jay, founder of The Dealmaker’s Academy, describing more key negotiating skills you’ll need to be a successful dealmaker.
• Peter Kiddle, business turnaround expert and the Chairman of Business Transfer Agent Ltd., revealing how he put his first deals together and about how his business evolved. Peter now divides his time between consulting on company turnarounds and selling training companies for clients.

Listen to find out:

• Why you must discover a seller’s real reason for placing their business on the market
• How sellers tend to hide the real reason for selling initially and why it is so crucial you discover what it is
• How a seller’s business partner can unintentionally help you to uncover the seller’s real motivation for selling the business—if you ask the right questions and listen carefully
• How business brokers and business owners use the same sales techniques as real estate agents and how to see through what they present
• Why you should always be prepared to walk away from a deal, no matter how good it seems on paper
• How a business transfer agent works
• Why Bill Morrow’s business venture works so well
• The biggest mistake people seeking funding make
• What business investors really want to know
• The three reasons alternative investors will provide funding
• The biggest value that an investor can provide (and it’s not funding)
• Why so many crowdfunded companies fail within two years
• The three things you should look for in an alternative funding source
• Why you should always allow the other party to raise the issue of pricing
• Why so many sellers have such low aspirations for their business
• The key difference between a business operator and a business investor
• Why you should never denigrate a seller’s business (no matter how poorly it’s been run)
• How to drive a wedge between a seller and his or her broker (without appearing to)
• The key question to ask a seller about their valuation
• What you should do when sellers describe the grounds for their valuation
• Why you should ask who valued the business
• Why you can immediately reduce a broker’s valuation
• How to get the seller onside just by asking questions
• How to make the idea of a consultancy more appealing to a seller
• How changing tactics helped propel business turnaround expert Peter Kiddle towards huge success
• The signs that a business is struggling
• Why you should never let a business owner know that you’re aware of how the business is in difficulty or badly run
• How slashing overheads helped Peter remove hundreds of thousands of pounds in costs
• How merging back-office functions with his existing business helped take one company from a £3 million turnover with negligible profits to a £5 million turnover and £1.5 million profits
• Why it took Peter two years to sell his business for £5 million
• How the mistakes Peter made helped him to create a business brokerage
• Why he bought back a company he’d sold three years earlier
• How to come out on top when dealing with administrators

Follow or connect with Jonathan on LinkedIn https://bit.ly/2S3Xzxw

Watch our YouTube Channel The Dealmaker's Academy https://bit.ly/3b86OFI

Visit us online at www.thedealmakersacademy.com

Episodes of Business Buying Strategies are available on iTunes, Spotify, Google Play, Stitcher and Breaker.

Disclaimer: Nothing in this podcast should be construed as legal, financial, tax or business advice. The information is for entertainment only and you should always engage suitably qualified professional advisors. Jonathan Jay, the guest presenters and The Dealmaker's Academy Ltd do not take any responsibility for your actions and decisions as a result of this podcast.