Coffee With Cole: The Digital Writing Podcast

How To Build A $200k/Year Paid Newsletter

54 snips
Jul 17, 2024
Learn how to build a $200k/year paid newsletter with valuable insights on monetization, pricing strategies, and sustaining subscriber engagement. Explore the difference between free and paid newsletters, the importance of product-focused content, and the impact of platforms like Substack. Discover tips on delivering clear value, linking content with tangible items, skill acquisition, and transforming newsletter content into books for additional revenue.
Ask episode
AI Snips
Chapters
Transcript
Episode notes
ANECDOTE

Two Six-Figure Newsletters

  • Nicolas Cole built two six-figure paid newsletters: Category Pirates and Write with AI.
  • Category Pirates became a top-five business newsletter on Substack.
INSIGHT

Free vs. Paid Newsletters

  • Free newsletters monetize through ads or digital products, focusing on building trust to promote offers.
  • Cole prefers digital products over sponsorships, finding it more sensible to promote owned products.
INSIGHT

Paid Newsletters as Evergreen Books

  • Paid newsletters are a newer business model, popularized by Substack.
  • Treat paid newsletters not as traditional newsletters but as evergreen books, offering continuous value.
Get the Snipd Podcast app to discover more snips from this episode
Get the app