The Bestseller Experiment EP492: Lucinda Halpern - "Get Signed! How to Pitch to an Agent"
Feb 12, 2024
Join Lucinda Halpern, a New York literary agent and author of *Get Signed*, as she offers invaluable insights to aspiring writers. Listen in as Mark Desvaux pitches his upcoming book, *Pacivida*, and receives candid feedback. Lucinda highlights the book's commercial appeal and emphasizes the importance of a compelling hook. The discussion covers the significance of positioning and audience reach, while Lucinda encourages writers to overcome fears and start publishing. A real-time water emergency adds a humorous twist, reflecting the book's themes.
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Episode notes
Start With One Clear, Counterintuitive Takeaway
- Lead with a counterintuitive hook that reframes expectations to grab attention quickly.
- State one clear takeaway readers will practice after finishing the book to make the pitch memorable.
Buyers Seek Promises; Books Deliver Surprises
- People buy books for a promise (escape, happiness) but often take away something different and deeper.
- That gap creates pleasant surprise, word-of-mouth, and stronger reviews.
Unexpected Water Emergency During Live Pitch
- During the live pitch Lucinda's building suffered a water emergency that interrupted the interview.
- The incident became a real-time example of life throwing curveballs, exactly what Pasavida addresses.
