Sales is a combination of art and science.
The best salespeople combine personality, insight, research and time to engage people and convince them to make purchases.
In this episode of Marketing Spark, SellX's Steve Schmidt talks about:
- How salespeople should operate given the economic landscape
- What makes for a great sales person beyond sales
- How sales and marketing can work together effectively
- The biggest mistakes made by salespeople on LinkedIn
- Why Steve has enthusiastically embraced TikTok
- The link between sales and demand generation.
Marketing Spark (The B2B SaaS Marketing Podcast)