Real Estate Today Selling Strategies for Today’s Housing Market
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Aug 1, 2025 In today's competitive housing market, expert guests share vital selling strategies. Learn how to price your home competitively and attract buyers with stunning listing photos. Discover common pitfalls that could ruin great shots and how home warranties can soothe buyer anxieties. Recent equity gains are demystified, while trends like creating a 'fortress of solitude' hint at the future of home design. Get insights on how pre-listing inspections can elevate your negotiating position, all aimed at helping sellers thrive in challenging conditions.
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Homeowners' Huge Equity Gains
- Typical homeowners gained more than $140,000 in housing wealth over the past five years.
- Typical homeowner net worth is about $430,000 versus under $10,000 for renters.
Expect Prices To Stay Largely Flat
- Nationwide home prices should show very little change over the next 12–18 months.
- Slightly lower mortgage rates could lift activity, but big price drops are unlikely nationwide.
Lead With A Full Media Package
- Use a full media package: Matterport walkthroughs, floor plans, video and strong photos to capture buyers' attention.
- Pair great marketing with accurate pricing to meet your desired time‑on‑market.