S14E2: 3X'ing Lead Flow from Website Updates with Wicked Reports CEO Scott Desgrosseilliers

Every company goes through that period where they actually push people AWAY from their website, because it doesn't accurately reflect who they are and what they do.

I know that was the case for Startup Hypeman's website until recently.

Wicked Reports was in this boat as well, where they found that through piecemeal updates to their website over time, it produced crazy high bounce rates and confused leads.

Their CEO Scott took some time and followed a systematic process he learned from the book "Obviously Awesome", and rebuilt the Wicked website.

Within one month lead flow tripled, bounce rates dipped, and demo bookings, buyer readiness, and demo close rates all improved. This past Startup Hypeman client steps to the microphone in this episode to share their process.

Find Wicked Reports online

Socials: @wickedreports

www.wickedreports.com

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