The Simple and Smart SEO Show Solving Customer Problems With SEO & Content w/ Sunny Logsdon
We are talking to Sunny Logsdon all about using prelaunch strategies aligned with an SEO strategy!
Sunny works with small business owners who don't have a background in marketing, but need help creating a strategic plan.
Welcome to the Simple and Smart SEO Show!
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1. SEO and Marketing should align with your customer's journey.
- The customer journey is the process of understanding where your customers were before they found you.
- The way that Sunny explains SEO to her clients is by having valuable content that your target customer needs.
2. Think about how you can help your clients before they even know they need you.
- For customers who are in the pre-awareness stage, it's helpful to provide valuable content that answers questions they may have.
- Consider what other struggles they might be dealing with in their life.
- Provide next steps for people to take after consuming your content.
3. Listen to your clients to understand their different needs.
- Pay attention to the common traits and needs are of your audience segments in order to better serve them.
- Shift focus from general products to more specific solutions as you receive feedback from customers.
Join Sunny's 2023 content planning challenge (link coming soon!)
In the meantime, connect with Sunny:
Text me your questions or comments!
Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.
Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore.
Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.
Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.
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